Postgraduate
MSc International Marketing and Entrepreneurship

NUI Galway

Course Overview


The programme content is aimed at preparing graduates for marketing positions in business, particularly in the area of International Marketing and Entrepreneurship.

Therefore the programme will assist students to:
• Further develop the students’ knowledge and critical understanding of marketing to an advanced level.
• Cultivate a comprehensive range of applied and analytical skills in marketing, with a strong emphasis on strategic decision-making.
• Expose students to the latest cutting-edge ideas, techniques, and marketing frameworks through the analysis of industry best practice.
• Foster an appreciation of the significant changes and challenges occurring in increasingly competitive marketplaces.
• Develop students’ competencies and confidence through professional training in business and marketing skills, including oral and written presentation skills.
• Provide training in the methods and practice of accepted research methodologies.
• Allow students to develop and expand their personal confidence.

What you need to know

Where is the course located?

Galway

What is the length of the course?

12 Months (1 Year) Full-time


When can I apply?

You can apply today

When does the course start?

September

Placement options


Application Closing Date

Open for an application

Number of Places

75

Fees and Funding

Non-EU Tuition Fees

€ 16,900

Living Costs per year

€ 10,000

Application Fee

€ 60

Features and Benefits


  • ‌The programme content is aimed at preparing graduates for marketing positions in business, particularly in the area of International Marketing and Entrepreneurship.
  • Graduates have found employment in such companies as GlaxoSmithKline, Kerry Group, ExOrdo, Sales Force, Fáilte Ireland, SAP, Tourism Ireland, Smyths Toys.

Entry requirements

How to Apply

Once you are ready to start your application, please click on APPLY NOW

As part of your application, you will be required to submit:

  • Your academic history and transcripts (Actual and/or Predicted Grades)
  • Proof of English proficiency (typically IELTS or TOEFL scores)
  • 2 letters of recommendation
  • A copy of your passport
  • Personal Statement
  • CV/Resume
  • Extra requests for certain courses

Minimum entry requirements

The programme is open to recent graduates of all disciplines. Normally the minimum entry requirements will be as follows:
• Normally a Second Class Honours undergraduate degree, 2.1 (level 8) is required (or equivalent international qualification). Applicants who hold a very high 2.2 and who have achieved a 2.1 average within a significant Marketing specialism in a business degree, may be considered.
• Applicants from a Non-Business/Marketing degree background, applying as a conversion programme, are required to successfully complete an online Principles of Marketing course, as specified by the Marketing Discipline.
• IELTS score of 6.5 or equivalent, if applicable.

English Requirements

Arts/Business/Law (No less than 5.5 in any Component)
IELTS: 6.5 Overall
TOEFL: 88
Pearson (PTE): 61
Duolingo English Test (DET)**: 110
• Temporary measure for 2020 only in response to COVID-19

Special Entry Requirements

n/a

Career Prospects


Graduates have found employment in such companies as GlaxoSmithKline, Kerry Group, ExOrdo, Sales Force, Fáilte Ireland, SAP, Tourism Ireland, Smyths Toys.

Notes


J.E. Cairnes School of Business & Economics MSc International Marketing and Entrepreneurship Merit Scholarship:
NUI Galway is offering two merit Scholarships for the MSc in International Marketing and Entrepreneurship commencing September 2020; one scholarship up to the value of 50% of the EU tuition fees and one scholarship up to the value of 50% of the non EU tuition fees.
For more information on the scholarship application process, please contact business@nuigalway.ie. Please note that to be considered for this merit based scholarship, applicants must be accepted to their chosen programme and have achieved a H1 (or international equivalent) in their undergraduate degree and must complete an online Scholarship Form. An individual student can only be in receipt of one Scholarship or fee waiver at any given time.